2023

U.P. Town Center: Paws & Play Year 5

Entrant

Ayala Malls Inc.

Category

Marketing - Best Cause Marketing Campaign

Client's Name

Country / Region

Philippines

Ayala Malls U.P. Town Center (UPTC), with its vast open spaces and lush greeneries, has long been known as an ideal space for customers to shop and dine in the company of their pets. Rather than place restrictions, UPTC embraced this as a unique and enduring culture of its most loyal mallgoers. Most mall merchants have followed suit with restaurants offering water bowls to customers dining with their pets and retail stores having special zones where pets are welcome. These efforts coincide with recent statistics showing approximately 67% of Filipinos have dogs in their households, while 43% have cats. Most consumers, if not all, are showing an increasing preference for pet-friendly establishments.

 
2023
NBA Park: One and Only
Event

Entrant

MPC Rio Comunicação

Category

Event - Launch Event

Country / Region

Brazil

 
2023
Demand Accelerator: a first-to-market and only real-time demand intelligence platform
Achievement

Entrant

INFUSEmedia

Category

Achievement - Achievement in Product Innovation

Country / Region

United States

 
2023
TCS London Marathon: Building on Belief
Marketing

Entrant

Tata Consultancy Services

Category

Marketing - Best Social Media Marketing Campaign

Country / Region

United Kingdom

 
2023
Seamless DX for a leisure & entertainment destination
Information Technology

Entrant

Robosoft Technologies

Category

Information Technology - App Development

Country / Region

India