2025

Halkbank Entrepreneurship Supports - JetLuck and Hubrica

Entrant

HALKBANK

Category

Creative - Best Creative Project or initiative

Client's Name

.

Country / Region

Turkey

Founded in 1938 with the mission of supporting tradesmen, artisans, and SMEs, Halkbank has become one of Turkey’s most established and respected financial institutions. Over its 87-year history, the Bank has played a pivotal role in advancing both the banking sector and the national economy, consistently aligning its operations with the country’s socio-economic needs.

Today, approximately 99.8% of businesses in Turkey are SMEs, accounting for 72.4% of employment and 50.4% of turnover in the manufacturing sector. Meanwhile, the country faces significant structural challenges: 25.5% of youth are neither in education nor employment (NEET), and female labor force participation remains at just 36.4%. According to TUIK, only 41% of startups survive beyond their first five years, mainly due to limited access to financing, low financial literacy, and insufficient entrepreneurial support mechanisms.

Yet the potential is immense. Turkey ranks 3rd among upper middle-income countries in entrepreneurial activity, according to the 2023 Global Entrepreneurship Monitor. Recognizing this opportunity, Halkbank positions entrepreneurship as a key pillar of inclusive economic growth. By bolstering entrepreneurial capacity across all demographics, particularly women and youth, Halkbank seeks to unlock sustainable development, economic participation, and national resilience.

Credits

 
2025
Customer FootPrint Center
Customer Experience

Entrant

CarrefourSa

Category

Customer Experience - Best use of Technology in Customer Experience

Country / Region

Turkey

 
2025
AWS AI from Financial Services Transforming Risk Management and Investment Strategies
Information Technology

Entrant

Anusha Medavaka

Category

Information Technology - Artificial Intelligence

Country / Region

United States

 
2025
Gen AI powered Quality Engineering Automation for 5G Core SDN and Fiber Networks
Business Technology Solutions

Entrant

Abhishek Singh

Category

Business Technology Solutions - Telecommunication Solution

Country / Region

United States

 
2025
Best E-commerce platform
Marketing

Entrant

Sellvia

Category

Marketing - Best Product Marketing Campaign

Country / Region

United States