HOY’s 45-Day Pivot with FILMART Event

HOY Media Network broadcasts three free TV channels, 76 , 77, and 78, providing round-the-clock content including news, entertainment, dramas, infotainment, travelogues, and food, as well as diversified and enriching content in Cantonese and English. In addition to being Hong Kong’s second-largest free TV broadcaster, HOY also owns a broad digital, social, transit, and OOH footprint.

HOY (pronounced "Hoi" in Cantonese) embodies the brand vision of supporting talent from all walks of life and enabling them to share our unique Hong Kong stories with the world. As a human brand with rich personalities, HOY provides connected experiences through seamlessly integrating exceptional content and engagement to inspire and empower people for a positive and happy life.